It has also launched a National School Trips Week (Monday 29th April - Sunday 5th May) which will see more than 8,000 pupils out on a range of educational experiences. Attractions and venues signed up to take part include English Heritage, PGL, Eureka! and the Royal Air Force Museum London.

In a recent survey, Hyundai said it found that 27% of students have yet to take part in a school trip this academic year with staff shortages and funding constraints given as the most significant barriers. 

The launch video shows television presenter Reggie Yates taking part in a school trip to Turner Contemporary in Margate, with pupils from Long Mead Community Primary School from Tonbridge.

The Great British School Trip programme

Source: Hyundai

Hyundai launched the scheme alongside Apprentice winner Tim Campbell, investing £1m, to enable 25,000 children to go on essential school trips.

He said: “When I was younger, I couldn’t stand being cooped up in a classroom. I craved action outdoors. In fact, a particular trip that sparked me wanting to get into the career I do now was visiting the Natural History Museum, followed by a trip to the cinema to see Jurassic Park!

“Kids learn best by doing and therefore we mustn’t underestimate the value of hands-on learning experiences, which is why initiatives such as the Great British School Trip are so important.”

About the Great British School Trip initiative

Hyundai has invested £1m in the programme, launched in 2022, to inspire children aged seven to 14 and to help them shape their future goals. It aims to support 90,000 children by the end of year 2 (2024). 

Teachers and EVCs can apply for funding towards educational visits at Priority is given to schools with more than 30% of pupils on free school meals. 

To find out more about the programme and how you can get involved, go to