Propaganda prints on display in Cardiff

Date Posted: 07/08/2014

As part of the World War One centenary commemorations, Efforts and Ideals: Prints of the First World War is now on display in the Welsh capital’s National Museum.

The exhibition, which will be on display until 4th January, will showcase the entire series of 66 lithographic prints from the portfolio, The Great War: Britain’s Efforts and Ideals commissioned by the British government in 1917.

Designed in two sets of portfolios, ‘Ideals’ and ‘Efforts’, the images were designed to encourage a war-wary public and raise support for the war effort.

They show modern political propaganda in its early stages.

As images of propaganda, they purposely avoided showing the horrors and atrocities of war, as was typical of the work of the official war artists.

For example, the Women’s Work portfolio (pictured above) records the vital contribution to the war effort made by women in munitions factories, but ignores the hardship, danger and monotony of the work. 

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Pictured: A.S. Hartrick, On the Railways: Engine and Carriage Cleaners, Women’s Work portfolio, The Great War, Britain’s Efforts and Ideals, 1917, Amgueddfa Cymru – National Museum Wales.


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